I was told about this line by a new friend I met at the MAC store, but had never heard about it before. Nope - not in ANY of the multiple makeup/fashion/celeb culture magazines or sites that I had read or visited. That alone fascinated me. I mean, since I peruse hundreds of makeup sites as one of the many things I do for a living, (and for a hobby) you'd think I would have at least HEARD about it.
I was simply buying makeup (gee - I hope you were sitting down - buying makeup is something I almost NEVER do!) and another makeup junkie was in the store and began telling me about the line.
Of course, I was immediately fascinated. Suddenly, I'm seeing articles about Illamasqua, seeing Sephora advertisements about it and soon it was available at Sephora. But only in the Sephora on Powell Street in San Francisco.
Being in a Sephora (as you well know) is a dangerous thing. Especially dangerous when there is a long awaited makeup line just sitting there - staring at me - no DARING me to try it. I don't generally go to the Powell Streets store and since Illamasqua isn't sold anywhere on the Peninsula, being the good makeup junkie that I am, I immediately purchased the liquid foundation, an eyeshadow, two blushes and a lipstick.
Many times, I will savor the makeup once I get it home. Look at the box, study ingredients, take note of the packaging and generally enjoy the experience, even as I take notes for my clients.
This time, I went for it. Opened every box that I purchased anxious to see, smell and study the texture.
Just Say Yes to Illamasqua
Impressed - very impressed. So much so that I immediately placed an online order for the pressed powder foundation in two different colors. (They were out of the cream to powder in my color.)
The liquid foundation is like nothing I've tried before - and believe me, there are very few foundations that I've not tried! (Again - hope you are sitting down!) The color was perfect - the texture was very thick and creamy - meaning a little dab will do you! With this type of texture, you want to make sure your skin is well moisturized, not only with a moisturizer, but also with a primer. Or, you can do what I do..add a little moisturizer to the foundation, mix in your hand and you are ready to go.
I'm still a makeup sponge user - though I also have and use foundation brushes on clients. I had no problem with the foundation coverage - it did what I want foundation to do - made me look like me, only better. The color was a good match, and it felt nice on my face. Even though the foundation is very rich, it didn't feel heavy.
I can also see this being used in theatrical makeup - and I've already begun to calculate how much purchasing all the foundations might cost!
So much to review in such a short little blogging amount of time.
To Be Continued.....
